Handbook of Research Methods in Consumer Psychology

First published 2019

Cover of Handbook of Research Methods in Consumer Psychology

Catalogue record

Taylor & Francis Group · 528 pages

Publisher
Taylor & Francis Group
Pages
528
ISBN
978-0-429-68759-4 +5
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Publisher
Taylor & Francis Group
Pages
528
ISBNs
  • 978-0-429-68759-4
  • 978-1-351-13771-3
  • 978-0-8153-5298-3
  • 978-1-351-13768-3
  • 978-0-8153-5293-8
  • 978-1-351-13770-6
Author
Kardes, Frank R. · Herr, Paul M. · Schwarz, Norbert
Statement
Handbook of Research Methods in Consumer Psychology / Frank R. Kardes, Paul M. Herr and Norbert Schwarz.
Records
Open Library

Subjects

  • 2010s
  • Consumer behavior
  • Consumers
  • Psychology
  • Applied Psychology
  • Consommateurs
  • Attitude (psychologie)